Sony Ericsson is putting gaming at the heart of its latest mobile phone release. Targeted firmly at a youth audience, the Sony Ericsson F305 with Motion Gaming lets users control games with the flick of a wrist or the swing of an arm, and then see the results straightaway on the screen.

Using advanced motion sensor technology, the phone can follow your actions to imitate bowling or casting a fishing line. With the Sony Ericsson F305 your favourite game is one-click away. Enjoy the full gaming experience with stereo speakers, which also come in handy for sharing the latest track on the media player. Add a 2” screen into this pocket-sized slider phone and the F305 takes playing games on your mobile to a new level.

The Sony Ericsson F305 is about more than just gaming. Slide the phone open and find it packed with the latest Sony Ericsson phone features. Never miss a fun or unexpected moment with the phones 2 megapixel digital camera. Share your photos or music with friends via Bluetooth or Memory Stick Micro (M2). It will also be possible to change the look of your phone with Style-up covers - two covers to choose from in box.

This comes with a built-in motion sensor so that it is used something like a Wii remote controller. The F305 comes with three games to take advantage of this, "Bowling", "Bass Fishing" and "Jockey" plus a number of others that are presumably a little more traditional.

Main Features of Sony Ericsson F305:

• Motion Gaming with three preloaded motion games
• Additional motion games developed by Gameloft
• 50 more 2D and 3D games available for download at PlayNow
• Loud stereo speakers - enhance your gaming experience
• Horizontal game play and dedicated gaming keys
• 2.0 megapixel camera and Bluetooth
• Expandable memory - Memory Stick Micro (M2) slot

Promotional Video of Sony Ericsson F305: